We Won Parenting Brand of the Year - Again!
We're bowled over by the news that we've been named Parenting Brand of the Year for the second year running in the Made for Mums Awards, otherwise known as "the oscars of the baby brand world".
Not only that, but for the second year running, we also got a triple win. More than 1,000 products were judged across 3,000 hours by an army of family testers, editorial judges and industry experts. The outcome was a double gold and a silver award for The Positive Birth Company. OMG pinch us!
We won gold in the Parenting Brand of the Year category, gold for our Postpartum Pack AND silver for our Pregnancy Pack. As a small, independent business, this is what is known as a Very Big Deal.
Here’s our founder and CEO, Siobhan Miller:
“I’m so proud that The Positive Birth Company has been named Parenting Brand of the Year in the Made for Mums Awards. To win once is amazing, to win two years running is just incredible! PBC is a small, independent business but one that is committed to driving positive change for parents. To receive this recognition for doing good, especially when up against much larger organisations and corporations, feels great. I hope this win encourages other small businesses to realise their potential. Thank you to everyone who voted, we really appreciate your support.”
Our ethos that “knowledge is power” was recognised by the judges, along with our fundamental values of inclusion and equality. They took special note of our work to tackle discrepancies in pregnancy care and birth outcomes with our workshops on racial disparities and pregnancy for LGBTQIA+ people.
What the judges said about us:
“The Positive Birth Company’s approach to making parenting, antenatal and postnatal education inclusive and accessible shone through in its product entries this year, impressing judges and testers with courses that were easy to use, informative and welcoming to all. Other initiatives further demonstrate the action they’re taking to empower their customers and community.”
We never take these wins for granted, and it feels amazing to have our work validated in this way. We work hard to be a pioneering force in forging a new approach to perinatal support and education. YOU, our community, are always our driving motivator to use our business as a force for good and change the world one birth at a time.
Thank you for supporting us, and for trusting us to support YOU through this important phase in your lives.
About our products that won this year…
The Postpartum Pack is an online course for the postpartum period, covering everything new parents need to know for the early days, weeks and months of life with a newborn baby. The course is delivered by a multidisciplinary team of experts and offers in-depth workshops broken down into bitesize videos which can be accessed at any time of day or night. It also comes with access to a private community group for ongoing peer support, access to our new Call the Midwife listening service (a pilot project for those in the UK) and many other downloadable extra resources. Find out more and sign up here.
The Pregnancy Pack is a digital pregnancy manual for the 21st century, offering on-demand, expert guidance to help people navigate the nine months of pregnancy in an informed, confident and empowered way. Presented by a multidisciplinary team, which includes doctors, midwives, clinical psychologists, a nurse, physiotherapist and hypnobirthing teacher, The Pregnancy Pack offers bitesize online video workshops alongside downloadable resources, access to a private community group for ongoing peer support and - newly launched in 2023 - a free 15 minute call with a midwife in our new Call The Midwife listening service. Find out more and sign up here.